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New Features EspressoDealer Information Pages

EspressoDealer.com Website to Deliver Better, Faster and Easier Shopping Experience

Site Redesign and Added Features Allows Easier Path for Coffee Shop Owners to Do Business with EspressoDealer.com, Reinforces Company’s Commitment to Customer Satisfaction

Hudson, Wisconsin, March 20, 2008

EspressoDealer.com, the world’s only nationwide network of commercial coffee equipment dealers, is making shopping much easier at www.espressodealer.com. Espressodealer.com is unveiling a series of upgrades that will provide it’s customers with convenient and seamless access to its complete portfolio of new and used commercial coffee equipment such as espresso machines, grinders, water filtration, smallwares and cleaning supplies. These new features will allow customers a quicker and more efficient way to shop for everything their coffee shop or café needs.

According to a recent Nielsen Global Online survey on Internet shopping habits, more than 85 percent of people with Internet access around the world have shopping online, and more than half of all Internet users have made at least one purchase in the past month.

As more coffee shop and café owners are starting to access needed products and services online, delivering a satisfying online experience is critical. The redesigned website which is already a popular destination for coffee shop and café owners who are looking for great prices on their equipment, creates a clean, convenient and easy to use environment that will keep EspressoDealer.com’s customers coming back.

“We wanted to make it easier to connect our dealers with the customers. There is an endless amount of used and refurbished equipment in the warehouses of our dealers. Why not make it easier for our them to sell this equipment while giving customers the quality and prices they are looking for,” said Matt Lichtfuss, the Director of E-Commerce for EspressoDealer.com.

The new EspressoDealer.com includes a complete color scheme change, an easier to use navigation system and better learning tools.

The following are some of the new features available at www.espressodealer.com:

  • Improved site navigation/look and feel
  • New and easy to use search feature
  • Better safety and security demonstration
  • Recently viewed items
  • Easier and more visible shopping cart
  • Expanded network of equipment dealers

Espressodealer.com is a nationwide network of equipment dealers who post new and used commercial coffee equipment for coffee shop and café owners to purchase. Most equipment comes with a warranty and an option for a profession installation in almost any major metropolitan city in the United States.

Any questions or comments can be directed to admin@espressodealer.com.

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